Destination Development
Rewarding Visitors and Residents
The world is drawn to the inspiring landscapes, great communities, and boundless opportunities for adventure in Greater Zion. The community’s trails and outdoor spaces are numerous and awe-inspiring, yet they require upkeep, improvements, planning and development.
The mission of the Greater Zion Convention & Tourism Office is to use the funds generated from visitors to create a superior experience for visitors and residents. The tourism office achieves this goal by planning and developing infrastructure, facilities, venues and assets, as well as exploring opportunities to meet the current and future needs for visitors and residents across Greater Zion. They also collaborate with community leaders, land managers, residents and others to use tourism tax dollars towards trails and other infrastructure improvements beneficial to all.
Over the past decade, more than $30 million of tourism-generated funds have been invested in projects throughout the county. That investment continues with the list below, highlighting some of the current projects in development.

Project Updates
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Destination Development Grant Program
Funding for destination development is available. Learn more about guidelines, application procedures and fund availability.

Contact Us
The Greater Zion team is here to answer further questions, to provide insights and direction, or to get you connected.
Signature Events
St. George Marathon
TOP ANNUAL MARATHON RUNS THROUGH GREATER ZION FOR 44 YEARS
Trail Hero
OFF-ROADING MADE ACCESSIBLE FOR EVERYONE
Ironman 70.3 World Championships
THE LAND OF ENDURANCE IS CALLING… RISE TO IT.
IronMan 70.3 North American Championships
IRONMAN RETURNS TO GREATER ZION
4×4 Jamboree
CRAWLING ROCKS AND EXPLORING TRAILS IN GREATER ZION
Huntsman World Senior Games
WORLD MULTI-SPORTS COMPETITION HAS CALLED GREATER ZION HOME FOR 37 YEARS
Red Bull Rampage
MARKING 20 YEARS OF PREMIER, BIG-MOUNTAIN FREERIDING